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SCAD worked under the guidance of Dynacraft to assist in the development of creative concepts for effective and efficient media materials that will enhance the sales experience for Crossgate Logistics.
BRAND ASSETSCROSSGATE LOGISTICS
Crossgate Logistics requested a printed brochure that would engage potential clients in a unique experience, along with a logo animation, an animated illustration demonstrating how the autostore works, and comprehensive information regarding the capabilities of the warehouse and the benefits of choosing Crossgate.
Parent Company Dynacraft Wheels Subsidiary Crossgate Logistics
Director Joshua Stoker Producer Sophie Maurath Director of Photography Dakota Callicott
1st Assistant Camera Chris Feleppa Gaffer Kai Reinhard Key Grip Henry Locke
SCADpro is a collaborative innovation studio that gives students an opportunity to connect with some of the worlds most influential brands and companies. Students are then challenged to generate both creative and business solutions.
The purpose of the interactive demonstration is to engage a potential client with Crossgate Logistics by showcasing the AutoStore’s capabilities. This demonstration would be used at major expos and event centers.
Crossgate Logistics requested a printed brochure that would engage potential clients in a unique experience. The printed brochure would contain information regarding the capabilities of the warehouse and the benefits of choosing Crossgate. Interactive Augmented Reality experience created through the us of Spark AR.
Crossgate Logistics requested a printed brochure that would engage potential clients in a unique experience. The printed brochure would contain information regarding the capabilities of the warehouse and the benefits of choosing Crossgate. Interactive Augmented Reality experience created through the us of Spark AR.